Some of you may have heard me say that Social Media blew into our lives without an instruction manual. It's sort of like when you have a baby. They don't come with instructions either. Trust me, I know!
But with Social Media came all these other things that we've had to learn. And by learn I mean sometimes we just use them because everyone else uses them, but we really don't understand the "why" behind it.
Well, Hashtags are the perfect example. They appeared, they're used everywhere, and most don't understand why, for what or really how.
In an article written on Hashtags.org the author writes:
"The First HashtagChris Messina, a social technology expert, is credited to have come up with the very first hashtag on Twitter. He first posted the hashtag #barcamp in August 2007. The whole tweet appeared like this: ?how do you feel about using # (pound) for groups. As in #barcamp [msg]?? Messina came up with the hashtag with the purpose of gathering discussions and online exchanges regarding Barcamp, a technology unconference gathering activity that spans worldwide."
So what is a Hashtag (#)? If you're around my age, then you first identified this symbol as a pound sign. Now it has new meaning. Hashtags allow users to find and follow conversations. Here are some examples of Hashtags:
Hashtags are searchable. You can use Google or search in any of the Social Media Platforms. They all use them, recognize them and allow you to do a search. There are some rules to follow when creating Hashtags. In the image above, there is a guide to creating your own Hashtags.
In our Realtor's Social Media School hands on workshops, we talk about Hashtags and uses for them. We will also develop appropriate Hashtags that you can use as part of your Brand and integrate into the content you'll be sharing. Are you ready to take your Social Media to the next level? Go take a look at the classes we are offering HERE
I hope to see you there! Let me help you make your Brand Remarkable in Social Media.